Strategy Execution - Business Strategy Simulation

A fast-paced multiplayer game where teams manage two product lines - low-cost and premium cars. Optimize profitability while embedding sustainability.

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Available on Harvard Business Publishing Education

Faculty can also access Strategy Execution through the Harvard Business Publishing Education catalog, alongside our other simulations distributed via the platform.

Key Learning Outcomes

Manage two product lines

Balance low-cost and premium strategies simultaneously.

Embed sustainability

Integrate sustainable practices into your business model.

Execute strategic intent

Translate strategy into operational decisions that deliver results.

What is this business simulation about?

For Universities

Train your students

Strategy execution
Operational decision-making
Marketing & pricing strategy
Capacity planning
Sustainability integration

Train your students

For Corporate

Train your team

Strategic alignment
Execution discipline
Portfolio management
Investment prioritization
Agile strategy adaptation

Train your team

Practical Information

Best for

All levels. Great for introductory strategy courses and team alignment workshops.

Duration

From 4 to 12 hours playing time.

Logistics

From 6 participants. Online, face-to-face or blended facilitation.

Languages

English, French, Chinese, German.

Technical

Supported on any browser. Supported on any device: mobile, desktop & tablet.

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Simulation Overview

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Discover the agenda

Get an overview of how a typical simulation day is organized.

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About Strategy Execution

Strategy Execution is a fast-paced multiplayer business simulation where teams manage two product lines - low-cost and premium cars. Participants must translate strategic intent into concrete operational decisions: setting prices, investing in production capacity, managing marketing budgets, and embedding sustainability practices into their business model. The simulation teaches that strategy without execution is meaningless. Teams quickly learn that having the right strategy is only half the battle - implementing it effectively under competitive pressure is what separates winners from the rest. Available in four languages and playable from just 6 participants, Strategy Execution is one of our most versatile simulations for both introductory strategy courses and corporate alignment workshops.

Frequently Asked Questions

How long does Strategy Execution last?

From 4 to 12 hours of playing time. Its flexible format works for both half-day workshops and multi-session programs.

How many participants are needed?

A minimum of 6 participants, in teams of 2 to 4.

How is this different from The Competitive Advantage?

Strategy Execution is shorter and focuses on translating strategy into operational decisions with two product lines. The Competitive Advantage is a longer, deeper simulation with four product lines and more complex strategic choices.

What skills does this simulation develop?

Strategy execution, operational decision-making, marketing and pricing strategy, capacity planning, sustainability integration, and agile strategy adaptation.

In which languages is it available?

English, French, Chinese, and German.