Not sure these simulations are right for your students or employees? Try them out on your own, or book an appointment to discuss them together!
Let your business thrive by making the right decisions with your team.
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In this fast-paced multiplayer simulation, participants take over a company managing two product lines—low-cost and premium cars—and compete to optimize profitability while embedding social and environmental sustainability. Teams make strategic decisions on marketing, engineering, pricing, capacity, and investments over several rounds, adapting to evolving market conditions. Success depends on understanding customer needs, shaping a compelling value proposition, and executing strategy effectively against competitors.
Access the demoTalk with usManage both low-cost and premium markets, each with distinct customer sensitivities.
Compete against rival teams where every decision reshapes the market landscape.
Balance economic goals with social responsibility and environmental impact.
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Brings strategy execution theory into an interactive learning experience.
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Strengthens teamwork and leadership in competitive environments.
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Sharpens analytical thinking across pricing, marketing, and operations.
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Demonstrates how sustainability impacts strategy and profitability.
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Keeps students engaged with fast-paced, round-based gameplay.
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Builds cross-functional decision-making skills in real-time competition.
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Strengthens leaders’ ability to align strategy with execution.
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Enhances awareness of customer value as a driver of profitability.
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Trains teams to balance financial, social, and environmental objectives.
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Provides a safe environment to practice strategy under pressure.
University – All Levels
Corporate – All Levels
From 4 to 12 hours playing time; Can be spread over multiple days, weeks, or months.
Online, face-to-face or blended facilitation;
Participants & professors have access to pre reading material to understand the rules of the game autonomously.
English, French, Chinese, German
Supported on any browser (Chrome, Safari, Brave, Firefox..). Supported on any device : mobile, desktop & tablet.

With your team, allocate resources and develop your 4-product portfolio in a highly competitive environment.

Develop your finance acumen to reach sounder business decisions and explore how organizations create value.

Analyze your potential customers and build an attractive (and profitable!) value proposition that grants you market leadership.

Build a financially sound and sustainable strategy for your hospital, supporting your personnel to best serve the community.

Human Resources policy alignment with corporate strategy: this is what this business game is about.
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Download a detailed PDF explaining the simulation’s goals, structure, and learning outcomes.
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Request access to a free demo and experience the simulation firsthand.
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Watch an on-demand walkthrough of the simulation with insights and practical examples.
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For over 30 years, we’ve delivered business simulations that blend competitive gameplay with real-world decision-making. Refined through thousands of workshops and academic programs, our method creates unforgettable, hands-on learning experiences that leave a lasting impact.
More about us