Strategy Simulations
Strategy is about making choices under uncertainty - and living with the consequences. Our strategy simulations put teams in charge of a multi-product corporation competing in a live market. Participants allocate resources, set priorities, and adapt to competitors' moves across multiple rounds of play.
Our Strategy Simulations
The Competitive Advantage
Develop a competitive advantage by leveraging your resources.
Strategy Execution
Compete with a marketing mind. Two ranges of cars, two customer profiles.
The Business Odyssey
Compete, Strategize, and Win: Master Business Decisions in the Business Odyssey Simulation.
Who is this for?
MBA students, executive education participants, corporate strategy teams, leadership development programmes, and onboarding of new managers.
What is a strategy simulation?
A strategy simulation is a team-based, computer-driven learning experience where participants manage a virtual company and compete against other teams in a realistic market environment. Unlike case studies, which analyse past decisions, strategy simulations require participants to make their own choices and see the results unfold in real time. Our strategy simulations are used by leading business schools - including HEC Paris, Columbia University, and ESCP - as well as corporate training programmes at companies like Renault, IBM, and Hager Group. They develop critical skills in strategic planning, resource allocation, competitive analysis, and cross-functional collaboration.
All Our Business Simulations
The Competitive Advantage
Develop a competitive advantage by leveraging your resources.
The Customer Value Challenge
Compete with a marketing mind. Four ranges of cars, four customer profiles.
The Fundamentals of Finance
Grow your finance acumen and make sounder business decisions.
The Human Capital Challenge
Building a strategy defined by business objectives and backed by your people is your driver to success.
The Healthcare Strategy Challenge
Welcome to the Healthcare Strategy Challenge.
The Business Odyssey
Compete, Strategize, and Win: Master Business Decisions in the Business Odyssey Simulation.
The Business Sustainability Challenge
A simulation where teams balance profit, people, and planet to future-proof their business.
Strategy Execution
Compete with a marketing mind. Two ranges of cars, two customer profiles.
Get in touch
Interested in trying one of our business simulations? Not sure this is the right business simulation for your students or team? Contact our team and we will gladly help!
Let’s talk